Insignia

A game-based experience that sparks reflection, dialogue, and social change
Spain · Europe · Smilemundo

Project description

At first glance, Insignia appears to be a simple communication game in which participants collectively create a group symbol, reconstruct the story of a fractured community, and imagine its future. But beneath this playful structure, the experience reveals something deeper – a space to experience how easily social exclusion can emerge and how often indifference quietly shapes group dynamics. Instead of lectures or moralizing, Insignia invites participants to experience, reflect, and discuss. Because lived experience can shift awareness in ways that explanation alone often cannot.

Target group
Schools and young people aged 14+, universities, organizations, and companies
Type of product
Game
Extra info
Winner of the 2023 Erase Indifference Challenge

Impact

More than 150 young people participated in the development and testing of Insignia. The game helps participants recognize patterns of indifference in themselves and others, understand how individual choices shape group dynamics, and reflect on their own responses to exclusion, conformity and responsibility. Through shared experience and reflection, it encourages greater self-awareness, empathy and active engagement.

Smilemundo
Smilemundo

Barcelona-based NGO founded by social innovator Aleksandra Zemke, whose mission is to design innovative educational tools for social change.

How could this initiative be supported or adapted in your community?

1
Join the training
Participate in a training session for educators.
2
Advocate
Drive change.
3
Bring it to your community
Run the game in your school, company, or organization.
Erase Indifference · 2026 Edition · Open for entries

Enter the Erase Indifference Challenge

Share your creative work, get reviewed by an expert jury, and join a global movement turning indifference into action.

Prize Pool
€90,000 distributed among winners
1 × €20,000 – main prize
7 × €10,000 – additional prizes
Open call
October 30, 2026
Submission Deadline
December 4, 2026
Workshops (EI Team & Experts)
January 18–28, 2027
Winners Announced
February 26, 2027

Ready to make an impact?

Submit your project before December 4, 2026 and join creators from around the world tackling indifference.

Apply NowLearn More